Welcome! I'm glad you're here. I'm a Toronto-based content strategist. I write about seeking healthier, more thoughtful relationships with the technology in our lives. Explore, enjoy, and if you find an article helpful, please consider sharing it. ☺️
I can’t think of a better signal of success than a 37% conversion rate on your new service during launch week.
In the first cohort of HEY signups, 37% have converted to a paid account! HEY is made by Basecamp. Basecamp used to be called 37signals, for the 37 unidentified signals of potentially intelligent life in space. This can only mean one thing: The 👽 are pleased with HEY 😂❤️— HEY (@heyhey) June 30, 2020
Or wait, maybe I can:
I have never experienced a product launch like HEY’s, certainly not from the inside. The fact that people are proudly tweeting about NOT having switched gives you an idea of the magnitude.— Jorge Manrubia (@jorgemanru) June 30, 2020
Generating strong feelings on either side of the spectrum is a good sign that you’re onto something important.Read More → technology digital lifestyle
Last week, I took the first step and removed the GA tracking code from the site.Read More → technology
Now that the initial hype and honeymoon period has died down, I’m sad to admit that the more time I spend with it, the less I like Hey. It’s not because of any particular failing on their part—the app and service work exactly as advertised.
Unfortunately, what it offers is a workflow that is just plain slower and less efficient than my previous email solution, and while it has many concrete philosophical benefits, those come at the expense of added stress and uncertainty.Read More → digital lifestyle technology
I’m going to side-step that entire discussion to talk about the product itself. I’ve had access since launch and have gathered a few early impressions.
My main take-away is that I like this a lot and will most likely pay to keep using it as my main email system, but I want to dig into a few of the concerns I have so far.Read More → digital lifestyle technology
It is in our nature to be anthropocentric—to believe that everything revolves around human beings and our needs.
When we consider what sets us apart, we think of things like culture and traditions, the importance of family, a sense of self, and the ability to reason and introspect. We consider that our large brains grant us a position of superiority.
I assume it would bother people who think this way to learn that we are far from unique in these respects. In fact, I hope to bother them today with a brief discussion of one of the animal kingdom’s most intelligent, mysterious, and impressive denizens: the sperm whale.Read More → nature